- Duration: 2 weeks
- Provider: FutureLearn
- Course Fee:Paid
- Course Delivery Method: Self Paced
This course is for those beginning their careers as marketers. The course evaluates the history of marketing and how it has come to it’s present form. Get introduced to the key skills and duties to modern marketer. Consider the use of crucial technologies like Artificial intelligence and Machine learning in marketing.
What you will learn
- Assess the skills needed to become a marketer today and tomorrow
- Evaluate how new technologies and processes will change the role of marketers
- Develop the critical thinking needed in a marketing role
- Explore what marketers must know to succeed
- Produce a peer-graded assessment showing your marketing strategy
-
Certificate
Included -
Age Group
14+ -
Institution
Advertising Week -
Difficulty Level
Beginner -
Category
Business & Management, -
SubCategory
Marketing,